Friday, December 14, 2012

GOODBYE LOCKWOOD & SUMMIT, HELLO GORE AVE

This Spring, Euclid Records will be moving its entire stock of records, CDs, and other musically related items to a new location, 19 N. Gore in Webster Groves. The store will remain at 601 E. Lockwood until Record Store Day Weekend, closing its doors at the end of business on Sunday, April 21, 2013 and setting up shop approximately one mile down the road to open on or about May 1.

Euclid Records has been in business for 30 years, spending the first 20 years at two different store fronts in the Central West End. After ten years sharing the building on E. Lockwood with Cyrano’s Restaurant, economic opportunity raised its head, and store owner Joe Schwab leapt at the chance to purchase the building on Gore most recently occupied by the McHaughen and Burr art gallery.

“We’re always looking to be bigger and better, and this is a step up,” says Schwab. “This is a beautiful spot, completely rehabbed about ten years ago.” Unlike the current location, the new store will be two stories, with a better integration of musical genres. New and used LPs and CDs will be located in the same area of the store whenever possible, grouped by genres so that, for example, jazz fans won’t have to run all over the building to be able to see all their options when looking for a particular recording.

The job of moving 100,000 plus LPs and some 40,000 CDs, not to mention 1000 DVDs and hundreds of books and posters, will be relatively straightforward compared to previous moves by the business. “Last time when we moved, we were moving out of 2 locations, so that was kind of a tricky move,” says Schwab. “Ten years ago we were looking for fixtures to be able to house a bigger facility. We had to spend a lot of money and do a lot of legwork to get fixtures and get extra stock. This time, we’re set.”

In recent years, Euclid Records has continued to thrive despite a nationwide change in buying patterns for recorded music. Schwab never lost faith in LPs, continuing to sell them even throughout the 90s when record companies virtually abandoned the format. In recent years, LPs have shown tremendous growth, bringing a constant stream of new customers to the store to pick up on the trend. Meanwhile, CD sales have continued to be a strong component, as well, and books, posters, and DVDs have provided further sales to the mix.

“I’m bullish on Euclid Records,” Schwab says. “Besides, what else are we going to do with ourselves? We don’t know anything else.”

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